Creative Art In Business Marketing

Last Name 1Student NameProfessorSubjectDateBusiness Marketing : Creative Art , perplexity , and PerceptionTo check and satisfy the needs and wants of target customers is what selling in business aspires for . It involves the study of consumer behavior . Creative wile in business selling would gambling a well affair in the field of consumer behavior and inquiryThere are seven characteristics of penny-pinching marketplaceing lookScientific methodResearch creativityMultiple methodsInterdependence of models and dataValue and cost of informationHealthy skepticism p Ethical selling (Kotler 114In research creativity , this is where originative invention would come into play innovational ways are formed in the interlocking of some(prenominal) aspects of marketing research . For instance , coming up with solutions to a problem such as consumers demand quest inventive genius . The think tank team of the marketing department would need to come up in growth current increases or features , etc . Advertisement in capturing a targeted market would as well need creativity . A rattling hot casing of this is from Levi Strauss Company as cited by Courteny Kane . Its illustrated ads appealing to hip-hop and stripe culture featured the statement It s bangin son which instrument sedate and teenagers clad in Silver Tab attire --- squashy pants , hip huggersLast Name 2tiny tops --- and draining accessories such as nose rings , beepers , and chunky florid jewellery (qtd . in Kotler 165Four major psychological factors that influence an man-to-man s purchase choices are motivation , perception , learning , and beliefs and attitudes How a person perceives some amour , in this case , a harvest-feast or service could help in the marketing research in studying consumer s behavior Deve loping a very good rationality of consumers! buying decisions plays a key billet in achieving one of the main goals of a business booming sales through customer satisfaction .

Acting on this understanding seat be achieved through creative art , in formulating attention-grabber advertisements , and finding new ways in results-oriented researchSome research questions : What does a consumer need ? What is s /he looking for ? What benefits stub s /he derive from a certain crossway that would meet such need ? What strategies can a trafficker consent in stimulating more interest in their speck and how to go about itThere are limitless opportunities tha t collapse with modernisation . An integration of high technology and creativity present can trigger wider capture of consumers interest . An example of this is the world(prenominal) exercising of the internet and virtual reality applications . From here , a product or service can be presented in a much more imaginative approach . How resourceful the marketing team of a company is in producing unused ideas to take positive consumer buying decisions is one of the business missions . conveyance of title properly the desired message of a company to its targeted sense of hearing in an effective manner , from its research and application of creative art , is where language functionsKotler on marketing : The most in-chief(postnominal) thing is to forecast where customers are moving , and to be in seem of them (159Last Name 3Works Cited...If you want to get a fully essay, social club it on our website: OrderCustomPaper.com

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